Neatsy

Improved app accuracy with
accelerated time to market

Image
Accelerate your
e-commerce AI
View live demo
Accelerate your
e-commerce AI
View live demo

Client

3D foot sizing app
  • App used by e-commerce marketplaces and D2C manufacturers for finding a good shoe fit online using just a phone camera
  • Reduces number of returns for online orders and improves customer satisfaction
  • Trusted by famous brands like Nike, Reebok, Adidas, Puma, and Vans

Challenge

Collect and annotate 50,000 photos of diverse feet
  • To train the algorithm, photos needed to be taken with a variety of lighting, backgrounds, skin colors, and foot angles
  • Collecting photos from developers’ personal networks was too limited
  • Verifying data manually was overly time-consuming

Solution

Ask Tolokers to submit videos of their feet
  1. 2472 unique videos collected in less than 3 days
  2. Videos were reviewed in Toloka to check quality
  3. Videos were split into frames to get more than 150,000 total images (3x the target number)

Business impact

12% improvement in app accuracy with accelerated time to market
  • Accuracy of the 3D model improved 12% after training with the new images
  • Data collection and verification took 5 days (3 weeks for the project, start to finish)

“Toloka helped us tremendously by collecting and labeling over 50,000 images of different human feet for our algorithm. Using this data, we were able to train our neural network which, in turn, made our app’s 3D scanner 12% more accurate!”

- Roman Kutsev, Crowd Solutions Architect, Neatsy

Similar success stories

  • Improved the accuracy of a predictive tool using local shopping patterns

    Results:

    30%

    improvement in app accuracy after data collection, reaching 95%

    Read the storyRead the story
  • Improved crowdsourced translations of product descriptions

    Results:

    17%

    budget reduction while achieving optimal quality

    Read the storyRead the story
  • Expanded product coverage for e-commerce price matching

    Results:

    2.5%

    better coverage of key products

    Read the storyRead the story
  • Enhanced performance of a recommendation engine

    Results:

    6x

    reduction of errors in the product recommender model

    Read the storyRead the story

Accelerate your e-commerce AI

Let's talk about the ideal solution for your data needs.
Fractal