Large IT corporation

Achieved more reliable sentiment analysis 
without investing in model infrastructure

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e-commerce AI
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e-commerce AI
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Client

Large IT corporation

Challenge

Ramp up sentiment analysis of social media mentions. Manual sentiment annotation was limited to 2.6K/day.

Solution

Toloka's Adaptive ML Models combine autolabeling with manual labeling for reliable social media monitoring.
Total volume: 60K labels/day.

Business impact

20x increase in volume with new human-in-the-loop process
  • 95% of messages labeled within 3 seconds
  • 5X reduction in average cost per label
  • Stable quality at approximately 75%
Achieved more reliable sentiment analysis without investing in model infrastructureSolution available in 10 priority languages

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